Ferrari private beach party in Bendor Island | Genius Progetti

Private beach party in Bendor Island

A public beach on one of the most coveted islands of the Côte d’Azur was privatised and transformed into an exclusive beach lounge for 300 top-tier clients and staff.

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The client

Non disclosure agreements and privacy agreements don’t allow us to provide the name of each of our clients. Some of them prefer to remain unmentioned.

Event

Private beach party

Location

Le Castellet, France

An exclusive event for the top clients

What can you possibly invent or create for 300 top-tier clients that they have not already experienced? Often, brands have the difficult situation of competing for their client’s precious time on evenings and weekends where they could be otherwise doing personal things, which is why when a brand invites a client to a dinner or engagement activity it needs to be worth their while.

This out-of-the-box special event was a way to invite the most senior client to a unique and special experience that was different from all other corporate events they had participated in.

Unique beach party in Côte d’Azur

Genius Progetti created the concept behind this memorable, fun and unique beach party with a location and setting that was impossible to find elsewhere. The public location, one of the most picturesque coasts of Bendor Island with a panoramic view over the Côte d’Azur, was privatized and transformed with custom furnishings, complete audio and visual set-up, custom made dance floor and two-tier stage with dj booth.

It was difficult to find an adequate, luxury location that would house at least 300 clients in a memorable and grandiose setting. We did an extensive location search and invented an impressive concept for this event, which received incredible feedback from the client and guests alike.

The event schedule

Clients parked their luxury vehicles in a privatized public lot along the border of the city of Bendol where they boarded on one of 4 private ferry boats for the brief cruise around the island. They were greeted with a red carpet along the walk to their cocktail. For this casual yet chic evening, we opted-out of the traditional seated meal and a buffet with over 30 gourmet mini-entrées available all evening long and prepared fresh on-site by a chef in an open-air kitchen.

The welcome cocktail blended seamlessly into a casual dinner and the atmosphere dramatically changed as the sun set over the Mediterranean Sea and the live band ended their performance only for the DJ set to begin allowing guests to dance on the custom made dance floor over the sandy beach.

Our work for the event

All aspects of this extravagant beach party were solely managed by Genius Progetti :

  • Location: extensive search and scouting efforts, privatization agreement, rental agreement, technical assessment and technical layout;
  • Logistics: all transportation of materials for this event including several audio and visual loads, furniture loads, catering loads and luxury car arrival on-site. Logistics of clients including private ferry boats with 4 arrival and 4 departure runs were also arranged by Genius Progetti;
  • Permits & Security: Building permits, public land usage permits, public car display approval and permits, security plan, full security on-site, author rights, parking permits and public land permits;
  • Print Graphics: Development of event logo and subsequent printed marketing and signage materials, including flags with client logo and smart-frame graphic walls;
  • Concept & Entertainment: Complete event concept and design including entertainment scouting (live band and after-dinner dj) and booking. Hosting details such as menu creation, layout and furniture design, cake ceremony and event run-down were all studied to align with the overall concept;
  • Food & Beverage: Caterer scouting, menu testing and creation, on-site full kitchen. Management of all food and beverage service including wait staff, cocktail and special dietary need requests;
  • Front of House Direction & Audio/Visual Management: Complete set-up of sound reinforcement system and lighting control both at the departure port and arrival port and event location. Several technical runs and sound-checks of the live band and dj were also conducted pre-event to ensure a perfect event execution;
  • Set-up and take down: Our competent and professional staff developed the audio and visual layout for this space and within several hours was able to complete the complicated set-up which required all materials to arrive and depart the space by boat. Generators were used on-site to support the electrical usage from the comprehensive audio, visual and kitchen set-ups.

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Our mission is to realize your ideas and goals taking care of every detail.
Let us take care of the concept and design of your special events or your exhibition stands.

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